INTERNSHIP AT THE UNIVERSITY OF CINCINNATI: RPW PROMOTION
Laura Wilson, a professor and director for UC's English: Rhetoric and Professional Writing program, asked me personally to be an intern for the program during the fall of 2017. The other intern, Autumn Lala, and I individually and collaboratively produced digital and print promotional and informational materials for the English department at the University of Cincinnati with feedback and deadlines of the department heads. We created a promotional bulletin board, a brochure, a flyer with course listings, a postcard, and a video, and the internship culminated in a large, detailed report.
Capstone: Cincinnati Civic Garden Center
For my degree's capstone class, ENGL 5095 Capstone under the direction of Dr. Kathy Rentz, the class was divided into three teams and each team chose a client to work with for the semester. The clients were local organizations in need of digital and print promotional materials. My team, a mixture of both undergraduate and graduate students, chose to work with the Cincinnati Civic Garden Center. Over the course of the semester, our team created print materials including a brochure and volunteer postcard, wrote community profiles and blog posts with a corresponding social media posting schedule, and reorganized their existing website to include the newly created content.
I was chosen to lead the Web Reorganization branch of my team. I met with our client multiple times to develop a plan to reorganize their website in a more intuitive, user-friendly way, as the existing structure was somewhat confusing. I collaborated with the organization and my team to create four sitemaps to perfect the structure and then used the WordPress platform to alter their content. My team also created a redesigned homepage wireframe and visual prototype, took photographs for the organization, and added the blog content that the rest of the team produced. At the end of the semester, the entire team created a complete binder of materials for the client and delivered a presentation to them to explain all of the content.
This was perhaps the most valuable project of my degree and I felt that I got to use absolutely all of the skills I had spent honing over the last three years in the program, including my writing skills, my design skills, my web development and HTML/CSS skills as well as my leadership and organizational skills. I developed a very good relationship with my client and played a important role on a team of people with strong and varying skillsets, unique personalities, and different working and planning habits.